Smartphone, more flexible life.

MDIA5003

     10 years ago was a golden age of feature phone, which refer to a mobile phone that has limited abilities. According to definition, feature phone is a mobile phone with abilities for voice calling, text messaging , multimedia playing and internet surfing. At that time, several scholars mentioned its meaning toward social culture in various way. As a tool that can connect individuals together, as a tool that can obscure the boundaries of time and place for instance. However, after the first iPhone has been introduced since 2007 by Apple. The definition of mobile phone, which is currently called smartphone, toward social culture is developed.

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Feature phone definition : http://en.wikipedia.org/wiki/Feature_phone


Due to the definition, smartphone is an advance mobile phone which is including computer features. Considering feature of smartphone now a day, it has been developed far away from its ancestors. It can respond to various tasks, by installing applications, as users require it to do. Furthermore, it can roughly learn how its users behave and analyse data which has been collected from user, in order to provide the most suitable solution for users. Smartphones can perform as small size computer which flexibility for users.


Smartphone definition : http://en.wikipedia.org/wiki/Smartphone


As mentioned before that applications can support smartphone to perform in many tasks, working flexibility is enhanced. Some applications function as managing working document, create, edit and review for instance. These allow individuals to have portable workplace, which have been strict to unmovable desk for long time. This can be inferred that working routine would not range from 8 am to 5 pm anymore. People can answer emails, contact their clients while they are waiting for a coffee. Anytime and anywhere can be workplace.

On the other hand, this benefit is also turned to be challenge. In the time people are not strict with working routine, their working routine are expected to be 24 hrs 7 days instead. Although they get an email form clients during their weekend, they are expected to respond immediately or as soon as possible. This can be inferred that work life balance is changed, working and leisure are blended together. The smartphone which is utilised in this way is defined as OHS(Office-Home smartphone), smartphone devices that can be used for work purposes but also for personal purposes 24 hours a day, 7 days a week.

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     According to the research, it indicates that OHS which is provide flexibility and efficiency for working can increase work overload, by the reason of flexibility. Research respondents mention that OHS allows them to do their work anywhere and anytime which result in effectively working, but it means they are able to be assigned more work. Further more, it also affects work-life balance which results in increasing of stress.


A New Open Door: The Smartphone’s Impact on Work-to-Life Conflict, Stress, and Resistance. (http://bit.ly/ZrxT0o)


    Not just only flexible workplace that smartphones can provide, which turns to be negative effect for users, smartphone also provide flexible entertainment. As we all know that smartphone technology has been productively developed for several years. Many entertainment features are included in palm hand size devices, music, movie and game for instance. Users can access to all these entertainment any time and any where they want. However, it can be argued that feature phones have an entertainment function as well. Considering many smartphones would show that entertainment functions in smartphone go beyond feature phone so far. Due to the reason of developed hardware and software which support smartphone to perform.

     In conclusion, we can see that smartphone can enhance flexibility which go further than feature phone have done. It allows individuals to do many things which, in past, they have had to sit in particular place and do. We can read some news, even we are walking to a classroom. We can watch a movie, even we are waiting for a bus.

An impact of Virtual Reality(VR) technology to Social network.

MDIA5003

Hello everybody.

Two weeks ago I found one interesting piece of news from BBC technology. Let’s check this out.

http://bbc.in/1nt3Ee7

This is a project that aims to employ Virtual Reality(VR) technology to creates a new experience of watching news.

Moreover, I have a second video to show you. This one is OCULUS, a goggle device that can bring you to VR world. It’s not a fake or just only science fiction gadget anymore. 

What is OCULUS?

     It’s formal name is OCULUS Rift. This is the goggles device, which is developed by Oculus VR company in California,USA. It can create a stereoscopic 3D view, which deploys the same mechanism of real eye watching. Moreover, it has a motion sensor to detect you face movement and sync this data with an image perspective of your goggles. However, if you want to get full experience of VR, you are required to buy one more high power computer and movement sensor. It obviously does not seems to be a device for everyone at this time.

More detail : http://www.oculusvr.com/

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What is Virtual Reality (VR)?

     Virtual Reality is defined in several definitions. One definition for Virtual Reality is defined by Jonathan Steuer, Stanford University, the particular system which includes computer for real-time animation processing, a set of wired gloves and movement tracker working as a controller, and big goggles with stereoscopic display. Other definition illustrates that VR technology is a space which is created by computer program  and make individuals perceive that they are in particular immersive space. From several definitions, VR technology includes virtual place, goggle device which allow user to see virtual place and movement sensor to detect user movements.

How can VR impact Social network?

     VR can enhance social network experience by allowing users to have an engagement further than past. Normally communication on social network relies on several kinds of media, video, picture or text for instance. These allow users to be only watcher or listener. On the other hand, VR can reach further than that, by expanding user engagement ability. VR would create the second world, which is able to response to users actions,through a particular goggles device. Applying this concept to social network, users would be able to communicate with their friends by body language, rather than only text and voice. They can create and participate virtual physical activities, sports and recreation activities, with their friends which is almost the same as they do in the real world.

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     On the other hand, VR also brings challenges to social networks. As we know that virtual world is mainly created by computer program. This means any kind of human identity can be reproduced in the virtual world. It leads to a question related to human identity, Do individuals have right on their real world identity in virtual world? By the reason that real world  identity can be reproduced in virtual world, which means anyone can reproduce other identity in virtual world. To make this idea clearer, imagine that the situation has 2 guys, A and B. Both of them do not know each other. In one day, A creates his virtual avatar by using identity of B, whether it is an accident. Everything that A’s avatar, which is covered by identity of B, do in virtual world can be misleadingly perceived as an action from B, even B does not participate in virtual world at all. In conclusion, identity would be challenging issue from this technology.

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Current situation

4 months ago, OCULUS was acquired by social network main player, Facebook. This can be predicted that VR technology will be developed and introduced to social network in up coming future. This emerging can bring benefits and challenges to social network, for both users and service providers. It can create new experience of using social network, enhance user engagement. However, It also raises a question toward virtual identity, which can relate to individual identity in the real world.

Pasit Sararueangpong